Inside the Paperback: The Story Behind Amazon's Kindle Unlimited Service
Inside the Paperback: The Story Behind Amazon's Kindle Unlimited Service
Every product has a story, and Amazon's Kindle Unlimited service is no exception. Now, we're giving you exclusive access to the 'behind the scenes' of its creation. Let's embark on a journey to understand what goes into making this amazing service, and the values that drive the tech juggernaut behind it - Amazon.
Broad Library, Single Access
Kindle Unlimited is a subscription-based service that offers its customers access to a broad library of books, magazines, audiobooks across any device with the Kindle app. The service targets book enthusiasts, perpetual learners, and professionals who crave unlimited access to a wide range of genres without the need to purchase individual titles.
Birth of the Kindle Unlimited
At Amazon, the reading habits and feedback of customers were the driving force behind the idea of Kindle Unlimited. Amazon saw a high volume of readers who consumed a variety of content and sought an all-encompassing solution.
- ► Unbounded access to a diverse range of genres
- ► Flexibility of reading across multiple devices
- ► Affordable and convenient reading experience
Amazon's Core Values
Kindle Unlimited epitomizes Amazon's core value - customer obsession rather than competitor focus. With an ambition to be earth's most customer-centric company, Amazon is constantly working to innovate and offer customers the best reading experience at an affordable price.